Insurance CSR Sales MasterClass

Ignite Your Sales, Confidence, Comfort and Success

Your Coach

J. Sheldon Snodgrass, Author, Athlete, Army Vet

Ignite your sales confidence, comfort and joy as you become a catalyst for agency growth and client retention.

These Are The Lessons. This Is The Way.

Ignite your sales confidence, comfort and success through these six, entertaining, self-paced lessons to help you cross sell and upsell, handle objections, generate referrals and close new business inquiries with greater consistency and joy.

The BIG-5 Sales Challenges for Independent Agency CSRs

  1. Struggling with transitions from service task to sales ask while juggling multiple responsibilities?

  2. Feeling hesitant or pushy when handling customer objections?

  3. Wondering how to boost new business closing effectiveness?

  4. Frustrated by low outbound calling effectiveness?

  5. Finding it challenging to convert inquiries into referral sales opportunities smoothly?

You'll earn a 2x ROI in twelve weeks or it's free.

If this course doesn't produce results for you I'll refund your money. But you must make three promises.

I promise that...

I completed every module as prescribed, including the worksheets which I integrated with my customer conversations. 

I promise that...

I repeatedly practiced the lessons from each module, especially modules 1-4, during my daily customer interactions.

I promise that...

I completed this course with an accountability partner (co-worker, family member or buddy) who helped me practice.

What Customer Service Professionals Learn in the MasterClass:

Thousands of other independent agents, service teams and call center reps have gotten better at...

Learn to smoothly shift from service to sales effortlessly.

Boost your reach rate and reduce follow-up time.

Close more business, qualify prospects with ease.

Handle resistance, trial close without appearing pushy.

Learn the important three levels of referral requests.

Achieve desired changes with mind and behavioral shifts.

What Customers say about my coaching results

“Our team was struggling with up sells & cross sells.  Using Sheldon’s strategies our ask rate doubled.  Results and attitudes following closely behind!”

Shelley MacRae

CIP, Personal Lines Manager, Cooke Insurance Group

“He definitely got us out of our comfort zone…and it’s great on the other side! Our multi-line results are proof of his sales effectiveness. Our multi-lines increased 50% over previous years.“

Diane T. Keil-Hipp

COO, Knight Insurance

“His witty and engaging approach to breaking down the barriers that hold our service team back from reaching their full potential, and his simple but effective toolkit showed measurable results.“

Jeff Saunders

Area President – Private Client and Personal Lines, Arthur J Gallagher

“He delivers high-energy and very engaging live presentation. In my 18 years at the agency, I have never had a program more well-received than this one. The reviews and results from our staff have been fantastic.”

Mark E. Donaldson

Chief Operating Officer, Dimond Brothers. Insurance

Your Steady Sales Coach

I have spent thousands of hours coaching soldiers, skiers, white water rafters, insurance agents and athletes of all ages around the world.

Mixing behavioral science book-smarts with industry specific street-smarts, I will help you serve better so you can sell more. I've helped hundreds of insurance agencies and thousands of CSR’s in collaboration with dozens of national and regional carriers, state associations, and industry partners.

My spirited yet thoughtful tempo moves people from excitement in one moment to profound reflection in the next; all while eliciting nods of agreement, chuckles of laughter and earnest commitments to oneself.

The Full Curriculum

Get Started

Welcome To The Master Class! START HERE
Master Class Introduction

M1: Increase Your Service Task to Sales Ask Effectiveness

Learn to smoothly shift from service to sales effortlessly.

Module 1 Overview
Video 1.1
Video 1.2
Video 1.3
Video 1.4
Tool #1: My Guesstimator
Tool #2: My Three Metric Tracking
Tool #3: My Script Generator
Tool #4: My Sales Emotion Pulse Checker
Tool #5: My Self Coaching Affirmation

M2: Improve Your Outbound Call Effectiveness

Boost your reach rate and reduce follow-up time.

Module 2 Overview
Video 2.1
Video 2.2
Video 2.3
Video 2.4
Video 2.5
Tool #1: My Negativity Bias Indicator Worksheet
Tool #2: My Voicemail and Email Template Generator
Tool #3: My Customer Segmentation Worksheet
Tool #4: My Call Goal and Process Declaration Worksheet

M3: Boost Your Inbound, New Business Closing Rate

Close more business, qualify prospects with ease.

Module 3 Overview
Video 3.1
Video 3.2
Video 3.3
Tool #1: My Current Intake Question Inventory
Tool #2: My Value Beyond Price Worksheet
Tool #3: My Business Differentiator Worksheet
Tool #4: My Silent Role-Play Worksheet

M4: Handle Objections and Trial Close Without Sounding Pushy

Handle resistance, trial close without appearing pushy.

Module 4 Overview
Video 4.1
Video 4.2
Tool #1: My Reason I Ask Worksheet
Tool #2: My Noble Profession Connection Worksheet
Tool #3: My Intention and Desire Worksheet

M5: Generate More High Quality Referrals

Learn the important three levels of referral requests.

Module 5 Overview
Video 5.1
Video 5.2
Video 5.3
Tool #1: My Referral Request Template Generator.pdf
Tool #2: My Explicit Introduction Request Template Generator.pdf
Tool #3: My Who Do I Know List Worksheet.pdf
Tool #4: My Center of Influence Discovery Questionnaire.pdf
Tool #5: My Service Mantra Creator.pdf

M6: Integration: Achieve Long Lasting Success in Areas of Your Life

Achieve desired changes with mind and behavioral shifts.

Module 6 Overview
Video 6.1
Video 6.2
Video 6.3
Video 6.4
Tool #1: My Personal Improvement Goal Statement
Tool #2: My Personal BTFAR Formula
Tool #3: My Keystone Habit Experimantation Worksheet
Tool #4: My Negative Self Talk Identifier
Tool #5: My Personal Desire for Change Gauge

Included Inside This Masterclass

The Steady Sales Digital Toolkit is included inside this Masterclass, packed with tools to support your journey.

Normally $97 ~ Included FREE!

  • The Insurance CSR Sales Master Class Handbook.

  • The Steady Sales Chart.

  • The Steady Sales Navigator.

  • The Steady Sales Log Book.

Who is this course designed for?

This course is specifically tailored for Insurance Customer Sales Representatives (CSRs) aiming to enhance their sales skills while managing service responsibilities.

What level of experience do I need to enroll in this course?

The course helps seasoned pros and greenhorns alike. However, you should have at least one year under your belt. Not a beginner course.

How is the course structured, and how long will it take to complete?

The course is structured into six modules, each addressing specific skills and techniques. The timeline for completion varies, but it's designed to accommodate diverse learning paces. Figure 20 minutes to watch a module entirely but double that to start and stop it when you do the worksheets.

How will this course benefit my career as an Insurance CSR?

After love, sales makes the world go 'round. These skills will make you an indispensable asset no matter where you work.

What kind of support is available during and after the course?

We offer unlimited email support for any course-related queries during your learning journey. Additionally, we provide access to ongoing updates and a community of professionals for continuous support.

Can I access the course materials after completion?

Yes, once enrolled, you'll have lifetime access to all course materials, including any updates or additional content.

  • $497

Steady Sales Master Class

Nationally acclaimed, field-tested, and the only CSR sales course that guarantees results. It's also fun, fast and flexible.