Steady Sales Success Stories
My Greatest Success Comes from My Clients Success

DISC

www.2disc.com

Owner of search marketing firm, disc serving western ma and new England“Within seven months, my firm earned a 300% return on investment from the work of the Steady Sales Group.”

Rob Laporte, President (413) 584-6500

Case: DISC is an Internet marketing firm with highly specialized expertise in the field of search engine optimization (SEO). Also a traditional website developer, DISC needed a way to differentiate itself in the increasingly commoditized world of website development firms.

Challenge: DISC relied too heavily on opportunistic sales opportunities, and repeat business from a small but loyal customer base. There were no proactive sales processes in place. Nor were there any mechanisms to leverage existing customer relationships or prospect data.

Recommendation: Cleaned up the in-house database, added to it high probability prospects within the territory, oriented proposal content to SEO vs. site design, and started cold calling.

Result: Over 12 additional clients and $80,000 in new business.